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  • Why You DON’T use Business Storytelling

    Why You DON’T use Business Storytelling

    I admit it took me a few years to catch on. I’d have high-energy storytelling coaching sessions. They’d say they grasped how important it was to tell stories in business. But they didn’t do it. Now, I pride myself on being a tolerable teacher, but after seeing client after client fail to put storytelling into…