Category: Strategy Storytelling
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You Need a Storytelling Strategy – Not Just a Story
You Need a Story Strategy, Not Just a Story Most professionals approach storytelling as a one-off. Something you pull out for a pitch, a keynote, or a branding moment. A nice-to-have. But after years of working with leaders, teams, and multinational organizations, I discovered something critical: They didn’t just need a better story… They needed…
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Strategy Under Fire: How to Build Coherence in Strategic Chaos
The ICRC (Red Cross) doesn’t run all its strategy processes all the time. Some are activated only when specific needs arise. Design strategy that survives complex environments: a HSG case study reveals how to work without a master plan. ⚡ STORY SUMMARY: STRATEGY UNDER FIRE Business strategy was borrowed from war, yet today’s strategy models…
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The DBS Bank transformation story from Singapore
Who associates banking… with joy? How GANDALF changed banking – the DBS Bank hashtag#story. DBS Singapore transformation story When DBS CEO Piyush Gupta met Chinese business titan Jack Ma, he knew they were in trouble. The way companies like Alibaba used data would soon revolutionise finance. DBS had to go from being a bank trying…
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Manage change with storytelling: Get inside their head
Why we should manage change with storytelling… Growing up, I’d occasionally take off my spectacles and put them next to me on the sofa, bed, or sometimes even the floor. Just for a moment. My father never tired of telling me NOT to do this. Much to my annoyance — after all, I wasn’t that…
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The artist’s approach to saving the world
Hi, Story: Fiction as a tool for lateral thinking GCSP Director Ambassador Christian Dussey believes in learning from history — the obvious intersection between International Relations and story. As Churchill put it, “The farther back you can look, the farther forward you are likely to see.” So how about using fiction as a means of…
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Leaving GCSP
For the past six months, I have had the privilege of being the GCSP’s first Novelist-in-Residence. During my time here as a Fellow, the seventh floor of the GCSP’s petal at the Maison de la paix has undergone major changes, starting with the name itself. No longer “Senior Management”, the lift takes you up to…
