Category: News

  • Storytelling: the Most Powerful Tool in Business Communication

    Storytelling: the Most Powerful Tool in Business Communication

    Why Storytelling Is the Most Powerful Tool in Business Communication. Last week, I was invited to give a keynote in Aarau to 150 communication leaders from across Switzerland. The topic:Why storytelling is no longer a nice-to-have โ€” but a strategic advantage in business communication. We explored something that most teams are struggling with:How do you…

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  • New book: 10 Ways to Invest (not mine-but…)

    New book: 10 Ways to Invest (not mine-but…)

    The Power of Storytelling behind the scenes Is storytelling always about the stage? The spotlight? The front cover? Or are there times when storytelling behind the scenes might actually get you further? When a Book Changed My View of My Dad ๐—œ ๐˜„๐—ฎ๐˜€ 13, ๐—ฏ๐—ผ๐—ฟ๐—ฒ๐—ฑ ๐—ผ๐˜‚๐˜ ๐—ผ๐—ณ ๐—บ๐˜† ๐—บ๐—ถ๐—ป๐—ฑโ€ฆuntil my dad casually flipped open a…

  • Storytelling for Websites

    Storytelling for Websites

    Good storytelling for websites can double conversion (lead generation) – without the need for any additional traffic. We invested in our website and saw a huge increase in visibility. But hereโ€™s what matters just as much: conversion. And thatโ€™s where storytelling comes in. Hereโ€™s what I learned. Why Investing in Your Website Is Only Half…

  • Stories Change Lives | A Storytelling Coach Moment

    Stories Change Lives | A Storytelling Coach Moment

    After hundreds of Storytelling Events As a business storytelling coach, keynote speaker and trainer, Iโ€™m used to moments of engagement. But the truth is โ€” we rarely see the long-term impact of what we do. How next gen Leadership Development really happens ๐—ฌ๐—ผ๐˜‚ ๐—ป๐—ฒ๐˜ƒ๐—ฒ๐—ฟ ๐—ธ๐—ป๐—ผ๐˜„ ๐˜„๐—ต๐—ผโ€™๐˜€ ๐˜„๐—ฎ๐˜๐—ฐ๐—ต๐—ถ๐—ป๐—ด.Or how a single school visit might change a…

  • Keynote Speaker for Swiss national Kirchen-Kommunikationstag

    Keynote Speaker for Swiss national Kirchen-Kommunikationstag

    When 14-year-old Matija asked to interview me – and mentioned aspirations to publish his own fantasy #novel – I invited him to join me at one of my #storytelling workshops. The newspaper editor was so impressed, he made it the cover feature! The newspaper reached out to publicise my #talk on April 25. I’m keynote…

  • Free Audio Summary of ‘Business Storytelling’

    Free Audio Summary of ‘Business Storytelling’

    People are always asking me if there’s an audiobook of ‘Business Storytelling from Hype to Hack‘. I get it – I listen more than read myself these days. While not quite there, this is a step in that direction… A 16 minute audio summary of the book. Created with AI. I’ve used Google’s (free) Notebook…

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  • Business Storytelling book sold out in Asia

    Business Storytelling book sold out in Asia

    My book ‘Business Storytelling’ is sold out in Asia. ๐Ÿฅณ This is both good and bad… Good, because it means the book actually sold. Which most books don’t. Bad, because it’s temporarily unavailable (in bookstores in Asia). While it’s sold out in bookstores, the Amazon print-on-demand version is still available for purchase online. Really good,…

  • Indian Literary Festival with Storytelling Focus

    Indian Literary Festival with Storytelling Focus

    My first Indian literary festival was Kitabfest, in Mumbai, in 2007. It was hosted at the famous Taj hotel, just months before the infamous bombing there. So it was with many memories I returned to Mumbai for a two-day training, helping relationship managers at a Swiss private bank use Business Storytelling for relational and consultative…

  • Leadership Formation with Prime Minister Eduard Heger

    Leadership Formation with Prime Minister Eduard Heger

    Prime Minister Eduard Heger went from zero politics to PM in 6 years. He was “the least prepared” PM of Slovakia – and the only one to lead his country successfully through multiple crises:๐Ÿ”ฅ Covid๐Ÿ”ฅ Double-digit inflation๐Ÿ”ฅ Coalition crisis๐Ÿ”ฅ Energy crisis๐Ÿ”ฅ War This weekend I had the huge honour of teaching at a Leadership Formation…

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  • Creating “Mutual Value” at Oxford Saรฏd Business School

    Creating “Mutual Value” at Oxford Saรฏd Business School

    Storytelling for Purpose and Profit at Oxford Yesterday I had the honour of teaching another module for Mutual Value Labs at Oxford Saรฏd Business School. My session was titled “Storytelling for Purpose, Persuasion and Profit”. Mutual Value Labs helps organisations by Putting Purpose into Practice (the title of the book on the subject edited by…