Category: Leadership Storytelling

  • Storytelling: the Most Powerful Tool in Business Communication

    Storytelling: the Most Powerful Tool in Business Communication

    Why Storytelling Is the Most Powerful Tool in Business Communication. Last week, I was invited to give a keynote in Aarau to 150 communication leaders from across Switzerland. The topic:Why storytelling is no longer a nice-to-have โ€” but a strategic advantage in business communication. We explored something that most teams are struggling with:How do you…

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  • New book: 10 Ways to Invest (not mine-but…)

    New book: 10 Ways to Invest (not mine-but…)

    The Power of Storytelling behind the scenes Is storytelling always about the stage? The spotlight? The front cover? Or are there times when storytelling behind the scenes might actually get you further? When a Book Changed My View of My Dad ๐—œ ๐˜„๐—ฎ๐˜€ 13, ๐—ฏ๐—ผ๐—ฟ๐—ฒ๐—ฑ ๐—ผ๐˜‚๐˜ ๐—ผ๐—ณ ๐—บ๐˜† ๐—บ๐—ถ๐—ป๐—ฑโ€ฆuntil my dad casually flipped open a…

  • Stories Change Lives | A Storytelling Coach Moment

    Stories Change Lives | A Storytelling Coach Moment

    After hundreds of Storytelling Events As a business storytelling coach, keynote speaker and trainer, Iโ€™m used to moments of engagement. But the truth is โ€” we rarely see the long-term impact of what we do. How next gen Leadership Development really happens ๐—ฌ๐—ผ๐˜‚ ๐—ป๐—ฒ๐˜ƒ๐—ฒ๐—ฟ ๐—ธ๐—ป๐—ผ๐˜„ ๐˜„๐—ต๐—ผโ€™๐˜€ ๐˜„๐—ฎ๐˜๐—ฐ๐—ต๐—ถ๐—ป๐—ด.Or how a single school visit might change a…

  • You Need a Storytelling Strategy – Not Just a Story

    You Need a Storytelling Strategy – Not Just a Story

    You Need a Story Strategy, Not Just a Story Most professionals approach storytelling as a one-off. Something you pull out for a pitch, a keynote, or a branding moment. A nice-to-have. But after years of working with leaders, teams, and multinational organizations, I discovered something critical: They didnโ€™t just need a better story… They needed…

  • Strategy Under Fire: How to Build Coherence in Strategic Chaos

    Strategy Under Fire: How to Build Coherence in Strategic Chaos

    The ICRC (Red Cross) doesnโ€™t run all its strategy processes all the time. Some are activated only when specific needs arise. Design strategy that survives complex environments: a HSG case study reveals how to work without a master plan. โšก STORY SUMMARY: STRATEGY UNDER FIRE Business strategy was borrowed from war, yet todayโ€™s strategy models…

  • Storytelling for Startup Investor Pitch

    Storytelling for Startup Investor Pitch

    This week I was invited to run a Storytelling workshop for Startup Investor Pitches. Some investors hear up to two thousand pitches. In one year. That breaks down to a dozen or more on the same day. Why are some investor pitches memorable and others are quickly forgotten? Startup founders are usually well prepared with…

  • Connection is Your Superpower in 2025

    Connection is Your Superpower in 2025

    Got your supplies for 2025? Connection is your superpower. Connecting to people. Connecting people to people. People to ideas. We’ve got everything else. But before we can connect an audience to our message, they often need to connect with us first. I call this principle ‘messenger before message‘. Western audiences struggle to remember or even…

  • Leadership Formation with Prime Minister Eduard Heger

    Leadership Formation with Prime Minister Eduard Heger

    Prime Minister Eduard Heger went from zero politics to PM in 6 years. He was “the least prepared” PM of Slovakia – and the only one to lead his country successfully through multiple crises:๐Ÿ”ฅ Covid๐Ÿ”ฅ Double-digit inflation๐Ÿ”ฅ Coalition crisis๐Ÿ”ฅ Energy crisis๐Ÿ”ฅ War This weekend I had the huge honour of teaching at a Leadership Formation…

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  • Creating “Mutual Value” at Oxford Saรฏd Business School

    Creating “Mutual Value” at Oxford Saรฏd Business School

    Storytelling for Purpose and Profit at Oxford Yesterday I had the honour of teaching another module for Mutual Value Labs at Oxford Saรฏd Business School. My session was titled “Storytelling for Purpose, Persuasion and Profit”. Mutual Value Labs helps organisations by Putting Purpose into Practice (the title of the book on the subject edited by…

  • Why Doomsday Matters (AI Narratives)

    Why Doomsday Matters (AI Narratives)

    Narratives around AI have gone mainly in one direction: Doomsday. Fear sells, even though AGI / ASI technology is impossibly far off. Why then do doomsday narratives still matter now? Watch the talk on the power of storytelling and narratives on AI scenarios here: We have to talk about how we talk about AI. Is…